Experience. Creative promotions. Great training programs. And, a love of selling newspapers. That is what puts Barden Circulation on top.
Barden Circulation, Inc. was co-founded by Ron and Jim Barden, two brothers who have been engaged in newspaper subscription sales for a combined 40+ years.

Ron Barden, who serves as President of Barden Circulation, started his career in newspaper circulation marketing in 1988, managing a door-to-door sales crew for The Hearst Corporation’s San Antonio Light newspaper. He expanded to newspaper kiosk sales in the late 1990s.

Jim Barden, who serves as Regional Director of Texas, got his start in 1984 with the New Orleans Times Picayune. His outside sales experience includes door-to-door and kiosk sales, and he has worked inside newspaper circulation departments, as well.

Scott Russell began his newspaper career as a Circulation Director for the Charlotte Observer in Charlotte, NC. Scott joined BCI in Mid 2008 as our East Coast Regional Director. Since January, 2015 Scott has served as BCI’s Vice President of Sales & Operations. His leadership and excellent communication style has helped grow BCI now pushing the 200,000 subscriptions mark. His unique experience in the Direct Sales field coupled with his 'newspaper savvy' from the circulation side will help BCI continue to grow and expand into the next decade.

Barden Circulation is a growing organization with annual subscriptions approaching 200,000 for over 20 newspapers across the country. Barden Circulation is the only outside subscription sales and marketing partner for most of these newspapers. Through talented leadership and professionalism, BCI developed innovative kiosk/event and door to door programs and has become the nation's industry leader in new customer acquisitions.

We Are Your Full-Service Newspaper
Circulation Marketing Partner

Your goals are our goals, and we can put together a comprehensive sales program and execute that program with trained newspaper sales professionals. Our contacts with retailers at the corporate level, experience and creativity in developing compelling offers, ability to take credit cards and EZPay, and to input subscriber information directly into a newspaper’s database at the point of sale make our services the best in the business.

We feel privileged to sell newspapers, a product that serves an important role in communities, and we take seriously our responsibility as the face of the newspapers we represent.

Let Us Show You What We Can Do For You!

Contact us today to talk with an Account Director. Request our list of satisfied clients, and contact a few of them yourself. Find out how Barden’s Formula for Newspaper Sales Success can be put to work for your organization.

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